Unit 2 - Pre production
Pre production script writing casting location scouting Story boarding hiring crew Buying equipment costuming set construction finalise budget Key Terms and Information Types of Media Production: Television, film, websites, animation, advertising, digital print Types of Brief: Formal Informal Negotiated Contractual Tender Commissioned KEY WORDS Entertainment: Gaining the attention of an audience so that they relax and enjoy the activity Information: Providing facts about a topic or answering a question Promotion: Raising the awareness of a product in potential customers. This in turn can increase the popularity of a brand Revenue Stream: A method of raising money for a project. Revenue streams contain elements of unpredictability, risk and return Sponsorship: Money paid for a brand to be associated with final media production. This can involve the placement of a br...