Unit 2 - Pre production



Pre production

  • script writing
  • casting 
  • location scouting
  • Story boarding 
  • hiring crew 
  • Buying equipment 
  • costuming 
  • set construction 
  • finalise budget 


Key Terms and Information

Types of Media Production:
Television, film, websites, animation, advertising, digital print

Types of Brief:
Formal
Informal
Negotiated
Contractual
Tender
Commissioned

KEY WORDS

Entertainment: Gaining the attention of an audience so that they relax and enjoy the activity

Information: Providing facts about a topic or answering a question

Promotion: Raising the awareness of a product in potential customers. This in turn can increase the popularity of a brand

Revenue Stream: A method of raising money for a project. Revenue streams contain elements of unpredictability, risk and return

Sponsorship: Money paid for a brand to be associated with final media production. This can involve the placement of a brand name or logo on the final product or telling the viewer who a TV product is sponsored by.

Crowdfunding: How finance can be generated for a project or idea conceived by amateurs or professionals, which is promoted via social media networks and funded by public contributions through websites such as Kickstarter.

Corporate Finance: The raising of money from businesses willing to invest in a project. The business must be convinced that they will receive more money back in the long run from their investment. Investment returns are measured over long timeframes, such as ten years for films

Advertising: monetary payments from brands and organisations in return for the placement of promotional material on pages or during a production. This could include the placement of products within a media product such as within a scene of a TV show.

Franchising: The intellectual property of the original product is licensed
Milestones: checkpoints built into tasks so that the media production allows tracking of performance against a deadline

Gantt Chart: A timeline schedule of tasks with resources allocated to them. Uses blocks of colour to symbolise periods of time in a visual way

Production Schedule:  An overall view of a media production with all the tasks, resources and timescales included

Contingency: A back up resource, extra time or budget allocated to a task, alternative location etc

Proposal:  A formal written plan produced for others to assess the validity of a project

Pitch: Planned presentation of a project to possibly gain support and financial backing

High Concept document: One page document summarising a project

Laws:
Freedom of Information Act
Intellectual Property Act
Data Protection Act
Copyright, Designs and Patents 1988

Regulators:
ASA
BBFC
PEGI
OFCOM
PRS
IPSO
W3C

Types of production document:
Call Sheet
Production Schedule
Asset log
Risk Assessment
Location Recce
Storyboard
Shooting Script
Concept Art
Visualisation Diagram
Flat Plan
Prototype
Page mock up
Set Design
Site Structure Diagram





5 Purposes of media

-  Advertise 
-  Educate
- Inform 
- Entertain 



Comments

  1. You need to embed the image of the big brainstorm you did with Mr Boon. If you didn't take a picture of it, you'll have to ask someone in the class to send it on to you (Noya has it uploaded).

    Ensure that you revise over these keywords from the context booklet, as they are fundamental to your exam unit.

    Remember that you were asked to use the long list of media texts, pick 6-7 and note all of their pre-production documents and purposes.

    To help with the purposes, write all 5 of them underneath this image.

    Please create another mind map with a further 2-3 media texts.

    Miss Crader

    ReplyDelete
  2. It looks like you haven't read my comment here. You need to get into the habit of reading, responding to my comment and improving your blog posts.

    Ensure this is completed by our next lesson back.

    Miss Crader

    ReplyDelete
  3. You still need to write all 5 purposes them underneath your mind map image.

    ReplyDelete

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